When preparing to buy new printed materials for your business, it's easy to focus entirely on the design that goes on the page. Layout, lettering and print quality are all very important factors in getting great looking high quality business cards, full color flyers or any printed material, but they are not the only consideration. The strength, durability, and professional appearance of your printed materials depends on having the right paper stock for the job at … [Read more...]
Marketing Materials for Your Political Campaign
An effective political campaign needs plenty of promotional material. Even with the spread of internet campaigning, there's nothing like a postcard in the mail or a brochure that voters can hold in their hands and read. To maximize the effectiveness of your marketing material, you need to be creative, cost-effective, and consumer-savvy. During a contested campaign, voters will be receiving a great deal of information on the candidates and their positions. Printed … [Read more...]
Bookmark Printing For Your Business
Bookmarks are a great advertising tool and are quite popular too. They have a huge appeal across a wide cross-section of people. They are useful for readers and can leave a lasting impression. Moreover, these days’ bookmarks are also being used to promote causes and help catch the attention of a particular group that matches your target profile. They are also widely used as a promotional giveaway. When designing a bookmark, focus on three aspects – the heading, the … [Read more...]
Branding Your Coffee Shop with Bookmarks
Competition is high and you want to stand out from the crowd. You have been doing all the hard work and your coffee shop has created pretty positive impressions. You want the impressions to last; you have been thinking about creative campaigns and ways to keep repeating those positive impressions. A simple bookmark can do wonders to your campaign. Yes, people still do read books and an attractively designed bookmark could be a perfect gift to your customers. Bookmarks … [Read more...]