You are handed two business cards by two different people for the same type of business. One is a black and white unadorned business card with simply the basic information on the front side. The second is a glossy, colorful business card with more than simply the basic information such as additional phone numbers to contact the person, web address, email address and even a home phone number. Which of these two cards are you most likely to discard? The chances are you … [Read more...]
Using Glossy Color Postcards for High Impact Advertising
Any business small or big requires visibility with potential customers. While big businesses have the wherewithal to invest in huge promotional activities, for small businesses there may be budgetary constraints in terms of the amount that can be invested in advertising. Glossy color postcards can be one effective medium for such businesses; with the initial investments being very low the potential impact can be huge. Detroit Print Shop has unique solutions that can be … [Read more...]